Courageous Marketing — A Little Off The Beaten Path

Totally Absurd Marketing… Really?

Unique Marketing Approach

When you use the same approach every­one else does in your ads or your web­site,your mar­ket­ing takes on a “me too” look and your prospects get no clear indi­ca­tion of why they should do busi­ness with you ver­sus the competition.

My ques­tion is why in blue blazes when you want your busi­ness to stand out above your com­pe­ti­tion do most peo­ple try to make their mar­ket­ing look the same as their competition's? It's nuts! However,it does serve to show you that there really is no rhyme or rea­son to what peo­ple do some­times. You'll find that the busi­nesses with the most suc­cess are the ones that made a deci­sion to "mar­ket with courage."

Be funny,make jokes,use absurd exam­ples,use poetry (or a few lines that rhyme)… break up the hum-drum that peo­ple see and hear every­day,day in and day out. Tout your ben­e­fits instead of the fea­tures of your prod­ucts or ser­vice or experience.

Break the mold! It doesn't have to be totally "out in left field" to do that.  Just make some­thing dif­fer­ent,notice­ably dif­fer­ent,and that just may do the trick.












If you are tired of look­ing at the dis­mal results of your mar­ket­ing,maybe it's time to look at it from a new angle. MakePageOne.com is a com­pany that not only gets more traf­fic to your web­site,but we'll help you look at your mar­ket­ing in a new light. Help you get more cus­tomers,make more sales from the traf­fic you already have. Sometimes a pair of fresh eyes and a new light is all it takes to make BIG changes.

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